Katrina Troughton has been appointed Vice President and Managing Director of Adobe Australia and New Zealand.
In the role, she will be tasked with leading Adobe’s business and operations across Adobe Experience Cloud, Adobe Creative Cloud and Adobe Document Cloud.
She comes to Adobe from IBM Australia and New Zealand, where she was most recently General Manager. She has over thirty years’ experience in the global technology sector.
“Adobe is a global category leader that helps everyone – from creative hobbyists and small businesses to global brands – design and deliver exceptional, personalised digital experiences,” Troughton said.
“I have always held a passion for technology and am thrilled to be leading the Adobe Australia and New Zealand team. Digital has become the wayfor people to connect, work, learn, and be entertained, and I am confident Adobe is the best placed technology partner to help businesses, brands, and individuals succeed in today’s digital-first world.”
Simon Tate, Adobe’s President for Asia Pacific (APAC) said he was delighted to welcome Troughton to Adobe.
“Australian and New Zealand businesses and governments continue to rapidly accelerate their digital transformation strategies and implementations, and Adobe’s market-leading technologies are seeing strong momentum across the region,” said Tate.
“Katrina is an experienced and creative outcome-focused leader with a proven track record of delivering results and transforming businesses for sustainable growth.”
Throughout her career, Troughton has held senior leadership roles in Australia, New Zealand, China and the United States.
At IBM ANZ, she was responsible for driving growth and managing client relationships. She also developed and implemented IBM’s first Reconciliation Action Plan.
She also brings extensive experience in acquisition integration, having been responsible for 40 acquisitions throughout her career.
Last year, Troughton spoke to Women’s Agenda’s Angela Priestley on the Family Friendly Workplaces podcast, where she spoke about her career to date, her leadership philosophy and how she’s navigated promotions while having a young family.